This article is part 1 of a series of articles intended to save you time and money on your SEO marketing. It is based on the author's own experiences in performing Search Engine Optimization (SEO) for his own websites. The directories mentioned in this article are free directories. Free directories are the only directories SEO marketers include in common SEO marketing packages. The author of this article has not reviewed any paid directories. Paid directories are excluded from the author's analysis and conclusions.