Good, informative, enriching and importantly original content is what keeps user traffic flocking back to the most popular websites. Content that has been plagiarised will be discovered and your credibility shattered. Structure your website promotion around your content. Ensure that your content is interesting and that the information is meaningful to the user. The language you use is of the utmost importance. Keep your target audience in mind while writing, think about the kind of language they use, what kind of reasoning, or turn of phrase they will be most influenced by.
2. Search engine Optimisation and Meta tags
Search engine optimisation (SEO) is crucial to achieve a good page ranking which translates into more traffic. SEO must factor into your website promotion and website advertising tactics. Take care in writing unique title tags with keywords for all your pages along with descriptions and keywords.
Meta tags are bits of information that describe your website content to the search engine spiders such as meta descriptions, keywords etc, therefore having relevant and unique Meta tags that describe the content of each page of your website will go a long way to increase website traffic and bolster website promotion. Don't forget about Meta robots, and robots.txt this I crucial for how search engine spider crawl your site
4. You can include your company name and logo in the website address. Always try to select such web address that is easy to type and remember for people.
5. Similarly, web address should incorporate on the badges of staff name. It also represents excellent visibility.
6. When you speak in public, your introduction should include reference of web address and other details that force people to explore your services for more incentives. You can easily convey your business goal and services in your presentation. In this way, you can get traffic without spending much money on SEO professional services.
7. Sometime, you can promote your online business through offline advertisement. For example, you can include your web address in your vehicle sign writing. When you struck in traffic line for a long time, people will see your message and record it for later use.
8. Free online directory offer:
The directory is the place where visitors like to come for relevant and quality information. If your directory is full of interesting information like e-zines articles, e-books, and websites, people find it valuable resource to visit and information.
9. Offer free ebook to your visitors
You can include different ads in the ebook and allow your visitors to refer it to their friends. If you do not have time to write articles, you can hire the services of other writers to write article relevant to your website theme.